The ASICS Gel-Sonoma 15-50 'Tracing Ego' is a product of a collaboration with the Seoul-based label Matin Kim. This project was conceived with the central question: "what shoes should I look for when I go on a journey to find my own ego?" The collection draws inspiration from the world's natural wonders, artfully blending ASICS' trail-running heritage with contemporary street style.
The Gel-Sonoma 15-50 'Tracing Ego' is engineered for versatile daily use, transitioning seamlessly from urban environments to natural trails. Its design caters to a variety of terrains, from city streets to rugged pathways. The incorporation of advanced GEL technology, derived from past Sonoma trail models, ensures plush impact absorption and responsive rebound. The AHAR™ rubber outsole, with its deep-tread pattern and traction studs, offers superior grip.
This collaboration with Matin Kim has firmly established the Gel-Sonoma 15-50 as a statement piece within the fashion and streetwear communities. This model has become a coveted item, frequently sought after by tastemakers and style influencers alike. The shoe's unique blend of trail-dominating DNA and street-level cool has resonated with those who value both performance and aesthetics. The 'Tracing Ego' collection has solidified its status as a must-have item.
The upper construction features a sophisticated blend of materials, including a durable jacquard mesh, premium canvas, and lightweight panels. Further enhancing the design, the shoe incorporates a gridded mesh base and strategic use of synthetic elements. The signature elements include a quick lacing system, nylon eyelet loops, and mismatched co-branding across the tongue tabs and insoles. The design is completed with thin lock laces.