Air Jordan Jordan Legacy 312 Low Black Metallic Gold

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Jordan Legacy 312 Low Black Metallic Gold
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Jordan Legacy 312 Low Black Metallic Gold

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Origin

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Designed by Don C and released on 6 December 2022 as part of the Jordan Legacy 312 line. This release has a leather upper in Black/White/Metallic Gold. Black and metallic gold is the palette a brand reaches for when it wants to talk about money and legacy at the same time, and on the Legacy 312 that is not accidental. This is a hybrid silhouette, assembled from the line's own archive rather than reissued from one year, and the 312 in its name is Chicago's area code. The business behind it is worth remembering: a six year deal signed on 26 October 1984 worth about 2.5 million dollars with royalties attached, a division created in 1997, roughly 5.1 billion dollars generated for Nike by 2022, and a reported 150 to 256 million dollars flowing to Jordan himself under that original royalty arrangement.

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