Air Jordan 1 Mid Multicolor

Designed by Peter Moore and released on 16 January 2019 as part of the Air Jordan 1 line. This release has a leather upper in White/Black-Turbo Green-University Red. The Jordan 1 became a canvas the moment it stopped being equipment. Peter Moore designed it with Bruce Kilgore for a rookie Nike signed in October 1984, expecting about 3 million dollars in sales across three years; the first 50,000 pairs sold out and the shoe passed 150 million dollars, and from that point the panelling became a grid that designers could not leave alone. A multicolour Mid is the most literal version of that idea: instead of one story told in two tones, every panel gets its own voice. It is the opposite of the disciplined Chicago blocking the brand is known for, and it only works because the underlying shape is so familiar that you can scramble it and still read it instantly.