The Cloudaway 'Asphalt/Ivory' originates from On Running's core mission of sustainable innovation, with the brand's founding in Switzerland in 2010. The debut of CloudTec® technology in 2012 marked a pivotal moment, shaping the brand's identity and approach to footwear design. This model embodies On's dedication to eco-conscious practices, with its upper crafted from over 90% recycled materials.
Designed for everyday travel and lifestyle, the Cloudaway 'Asphalt/Ivory' excels in urban environments and handles light trails with ease. The shoe's construction supports all-day walking and standing, with a focus on comfort and responsiveness. The CloudTec® cushioning and neutral support type provide a soft yet dynamic experience.
The Cloudaway 'Asphalt/Ivory' resonates within the streetwear and everyday wear communities, embracing the urban adventurer ethos. The shoe's commitment to sustainability, coupled with its innovative design, positions it as a key player within contemporary fashion. The model's appeal extends to outdoor enthusiasts, solidifying its place as a versatile and stylish choice for diverse lifestyles.
The Cloudaway 'Asphalt/Ivory' boasts a low-top, packable design, providing both functionality and style. The upper incorporates ultra-lightweight mesh and faux suede overlays, enhancing breathability and durability. Its signature elements include a single-toggle Speed Lacing system, CloudTec® cushioning technology, a 3D tread outsole inspired by the Engadine Valley, and convenient tongue and heel pull tabs.
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