The Cloudaway, born in late 2021 / early 2022, represents On's dedication to merging performance with environmental responsibility. This model emerged as part of a broader initiative to integrate sustainable practices into the brand's core offerings. Its genesis is rooted in the desire to create versatile footwear suitable for both urban and natural environments.
Designed as a versatile hybrid, the Cloudaway excels in travel, urban exploration, and light outdoor activities. It is ideally suited for walking, low-intensity hiking, and all-day casual wear, providing comfort and adaptability across diverse terrains. The Missiongrip™ outsole, made with 10% recycled rubber, offers reliable traction on various surfaces.
The Cloudaway's influence is evident in its embrace by a cohort of discerning individuals. It has garnered the attention of those who champion minimalist urban outfits, with the shoe's design echoing a preference for streamlined aesthetics. Furthermore, the Cloudaway has resonated with urban explorers, aligning with their pursuit of functionality and sustainability. The Cloudaway is a testament to how performance and environmental consciousness can converge within the realm of modern footwear, setting a new standard.
The Cloudaway is meticulously crafted with an ultra-lightweight mesh upper, composed of over 90% recycled materials. It features a breathable, sock-like fit complemented by a vegan suede mudguard, a padded collar, and convenient pull tabs. The design incorporates a slip-on structure with a single-toggle lacing system, ensuring both ease and a secure fit.