The Air Jordan 4 Retro SE "What The 4" was released to mark the 30th Anniversary of the Air Jordan 4 silhouette, a pivotal moment in sneaker history. It is a bold amalgamation of the original four colorways: White Cement, Black Cement/Bred, Military Blue, and Fire Red. The original Air Jordan 4, designed by Tinker Hatfield, debuted in 1989, marking the first global release for the Air Jordan franchise, forever changing the landscape.
Primarily designed as performance basketball footwear, the Air Jordan 4 quickly transcended its original purpose, becoming a staple in casual and lifestyle wear. Featuring a Polyurethane midsole with visible Air-Sole unit in the heel and an encapsulated Air-Sole unit in the forefoot, it provides a comfortable and responsive experience. The rubber outsole, with its herringbone style traction pattern, further enhances its utility, making it suitable for both athletic endeavors and everyday wear.
The Air Jordan 4, in its various forms, has profoundly shaped contemporary culture. Spike Lee's endorsement in the film "Do The Right Thing" catapulted the Air Jordan 4 into mainstream consciousness. The sneaker's influence is undeniable, embraced by the titans of basketball and hip-hop. Its legacy continues to resonate, not only within the realm of sneakerhead culture, but also within the broader spheres of fashion and design, solidifying its place as a cultural icon.
This iteration showcases a premium white tumbled leather upper, enhanced by mesh paneling and the signature lacing wings that define the Air Jordan 4. The materials list includes genuine leather, synthetic materials, mesh netting, and TPU, ensuring both durability and aesthetic appeal. The design incorporates a "What The" theme, resulting in mismatched color blocking, with each shoe a unique combination of elements from the four iconic colorways, a testament to its innovative spirit.
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