The Air Max 90, initially christened the Air Max III, emerged from the visionary mind of Tinker Hatfield in 1990. This design was the second in the esteemed Air Max dynasty, following the groundbreaking Air Max 1. Its genesis marked a pivotal moment, introducing an enhanced Air bag and a silhouette poised to redefine footwear aesthetics.
The Air Max 90 Premium is designed for versatile use, seamlessly integrating into casual wardrobes and streetwear ensembles. Its visible Max Air unit in the heel, embedded within a polyurethane foam midsole, provides exceptional cushioning. The Waffle outsole, featuring a two-toned rubber composition, ensures dependable traction and longevity, making it an ideal choice for everyday wear.
The Air Max 90's impact reverberates through multiple subcultures. The model's influence is readily apparent in the UK's urban landscapes, where it has become a staple. It has also found its place within rave culture, particularly in genres like garage and drum and bass. Moreover, its presence is strongly felt within the Grime music scene, solidifying its status as a cornerstone of street style.
This iteration, the Air Max 90 Premium, showcases a masterful blend of materials. The upper is built upon a foundation of Pure Platinum mesh, complemented by Beach Blue leather overlays and an Ashen Slate suede mudguard. Details include light blue tinted mesh and soft blue leather on the toe wrap, forefoot overlays, vamp, lower eyestays, and heel counter.