The New Balance 550, initially christened the 'P550 Basketball Oxford,' emerged in 1989. This low-top performance basketball shoe was conceived by Steven Smith, a visionary in the realm of athletic footwear. Initially, the model failed to resonate with the public, and it was subsequently shelved, awaiting a future revival.
Primarily designed as a casual lifestyle sneaker, the New Balance 550 is perfectly suited for everyday wear. Though rooted in basketball heritage, it offers a versatile aesthetic. The shoe provides sufficient cushioning for casual use and even weightlifting, though it's not engineered for running, ensuring its place in a diverse wardrobe.
The New Balance 550's influence is undeniable, having permeated the wardrobes of modern style icons. Hailey Bieber has been spotted sporting the 550 on various occasions, solidifying its place in street style. Kendall Jenner's casual appearances have also featured the shoe, further cementing its status. The Hadid sisters, Bella and Gigi, have frequently integrated the 550 into their street style looks, showcasing its versatility.
This iteration of the 550 boasts a low-top silhouette, expertly blending mesh, leather, and suede for a harmonious balance of style and function. The upper features a meticulously crafted mix of materials, including white mesh around the ankle and heel, a foundation of white leather, and soft grey suede overlays. The design is further elevated with cracked blue leather accents.