Nike Dunk High RETRO Premium Classics 50 Years Of Hip-Hop

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NIKE DUNK HIGH RETRO PREMIUM CLASSICS 50 YEARS OF HIP-HOP
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NIKE DUNK HIGH RETRO PREMIUM CLASSICS 50 YEARS OF HIP-HOP

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Origin

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Designed by Peter Moore and released on 1 June 2023 as part of Nike's Dunk line. This release has a leather upper in Smoke Grey/Black/Beach/Black/White. Nike's relationship with hip hop was not planned in a boardroom. It arrived through basketball, after the company signed Michael Jordan in 1984 and put Spike Lee on screen as Mars Blackmon to sell the shoes, and within a few years Air Jordans, Air Force 1s and Air Max models had become fixtures of urban and hip hop fashion. A Dunk High Retro Premium marking fifty years of the culture is the company acknowledging a debt rather than announcing a partnership. That distinction matters, because the brand did not build hip hop's relationship with sneakers, it was chosen by it, and it has spent decades benefiting from a decision that other people made.

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