Bad Bunny X Adidas Campus Light

Released on 25 February 2023 and part of adidas's Campus line. This release has a suede upper in Cloud White/Aluminium/Chalk White. The Campus is one of adidas's quietest silhouettes, a low suede trainer with none of the shell toe drama of the Superstar and none of the football pedigree of the Samba, which is exactly why it works as a collaboration canvas. Bad Bunny is a collaborator for adidas, and the Campus Light is his most restrained release with the brand: a pale, softened take that treats the silhouette as a wardrobe object rather than a billboard. adidas has been running artist partnerships since Run-DMC wrote My Adidas unpaid in 1986 and then signed the first endorsement deal between a musical act and an athletic company. This shoe sits at the far end of that lineage, where the artist's name is the only marketing needed.