Air Jordan Jumpman Slide University Red Black

Released on 23 July 2020 and part of the Jordan Jumpman Slide line. This release has a synthetic upper in University Red/Black. The Jumpman is the house mark: a silhouette of Jordan mid leap with legs split, created after Peter Moore had him recreate the pose in Bulls gear. On a slide, that mark has to do the entire job, because there are no panels, no collar and no lacing to carry a design. University Red with black, style code FQ1598 600, uses the brand's own colour language to make the point at maximum volume: red is one of the palette colours that functions as brand identity on its own. This is Jordan Brand reduced to two elements, a logo and a colour, and still instantly readable from a distance.