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ON Running Cloudmonster Ivory Grenadine WMNS
ON Running Cloudmonster Ivory Grenadine WMNS
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Culture Note™
The ON Cloudmonster, a pivotal creation by ON Running, marked the brand's pioneering venture into the realm of maximalist cushioning. It emerged as a bold statement, challenging conventional running shoe designs and establishing a new aesthetic for the brand. This model, often dubbed ON's 'OG weirdo,' swiftly altered perceptions, solidifying ON's presence within the running community.
Designed as a maximalist daily trainer, the Cloudmonster excels in a variety of running scenarios, including easy runs, long distances, and recovery sessions. Its substantial cushioning and unique CloudTec® system with Helion™ superfoam are engineered to provide ultra-soft landings and maximum rebound. The compressed rubber outsole, with its multi-directional tread, ensures reliable traction on roads in diverse conditions.
The Cloudmonster's influence is undeniable, propelling ON Running to new heights of popularity. This shoe has contributed to the brand's impressive growth, as evidenced by a 695% increase in resale platform trades from 2022 to 2023. The brand's collaborations, such as the one with luxury brand Loewe, and partnerships with figures like the actress Zendaya, underscore its impact on both athletic and fashion landscapes.
The Cloudmonster features an engineered mesh upper, incorporating breathable antimicrobial mesh and a soft sockliner for enhanced comfort. Its construction includes taped reinforcements and a molded heel design, providing both stability and a secure fit. The shoe utilizes Helion™ superfoam and CloudTec® cushioning, alongside a polypropylene Speedboard, to deliver superior impact absorption and energy return.
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