The Cloudtilt, a product of ON Running, first emerged in Fall 2023 through a collaboration with the luxury fashion house Loewe. This initial release showcased the innovative CloudTec Phase technology, setting the stage for its wider debut. The general release followed in early 2024, solidifying its place in the market.
Primarily designed for women, the Cloudtilt offers effortless style with performance innovation, suitable for various activities. It is ideal for casual wear, walking, and everyday use, making it perfect for city adventures and travel. With its comfort, the Cloudtilt is also well-suited for recovery.
The Cloudtilt has garnered attention, notably through its association with Zendaya, who was seen during the creative campaign 'Dream Together' and 'Be Every You' in a photo studio in June 2024. This model is engineered for walking, and is a testament to ON Running's commitment to innovation and style.
The Cloudtilt features an engineered mesh upper, designed for a lightweight and seamless fit. This construction offers breathability and a sock-like feel, enhancing comfort. The midsole incorporates CloudTec Phase technology with Helion superfoam, providing exceptional cushioning and energy return.
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