The New Balance 327, designed by Charlotte Lee, first emerged in 2020. This model artfully blends the aesthetics of 1970s running shoes, including the 320, 355, and SuperComp. Its debut, in collaboration with Casablanca at Paris Fashion Week FW20, signaled its swift ascent in the fashion world.
Primarily intended for casual wear, the New Balance 327 is a lifestyle shoe designed for everyday use and leisure activities. The EVA midsole and padded footbed ensure comfort for extended wear. The lugged outsole provides dependable traction on diverse surfaces, making it suitable for walking and various casual outings.
The New Balance 327 has become a staple, frequently spotted on fashion icons. In late 2023, Meghan Markle was seen running errands in the shoe. Katie Holmes was also seen wearing the model while out and about in New York City. The shoe's appeal is further cemented by its presence on James Marsden, roaming around New York in November 2023.
The upper construction features a black nylon base, overlaid with black suede at the forefoot and heel, and a prominent white pebbled leather 'N' logo. The design incorporates signature elements like a flared midsole, a lugged outsole inspired by the 355 trail running shoe, and a retro-inspired nylon tongue. The EVA midsole provides lightweight cushioning, complemented by a lugged gum rubber outsole for reliable traction.